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HTML emails
How to improve your brand
Your HTML welcome email reflects who you are, what you represent and what you have to offer. Successful branding should arouse emotion, ignite passion, echo reliability, convey meaning, and like a good introduction it should lead your audience on. Does your welcome HTML email do this?
Have a look at these two welcome emails, both companies offer great product, but which welcome email has really embraced branding by stimulating it's audience to take the next step.
| View Sephora Email | View McDargh Email |
Sephora shows how powerful a well designed email can be. In this case the company offers a what to do next road map, that excites and entices their audience to take further action.
With an overload on inboxes, you need to stand out from the crowd. Why send out generic text emails when captivating HTML emails can be easily created and branded to match any identity. Show me how
Don't know how to design or use HTML email, well here's some free email templates, from a company we highly recommend. They'll give your business a smoking HOT edge even if you're the worst designer in the world. The service is free until you reach a high volume of subscribers, and the company takes care of everything, leaving you to do what you do best ... populate your site with good text. Get your templates!

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